Have you ever tested the cost of advertising? I bet a lot more of you have since the pandemic, and all that free time so many of us had. I was trying to get my business off the ground, and looked into every avenue of SEO. The costs for TV advertising in general are high, of course, and radio ads are no better, not to mention the cost of print media ads. After all, not many people even read newspapers today. The only smart way to go is with targeted internet SEO, and social media advertising. Not only can you utilize a budget that hits your needs, pay per click advertising allows you to see your results instantly, without waiting for the entire campaign to end. While I am unsure of your social media management knowledge, you should know that the ad platforms on Facebook and Instagram are incredibly responsive, and you get the results in real time. The first time I used internet SEO on social media, I spent no more than 10 bucks. Realistically, this didn’t spike my traffic but I still got some interesting data out of it. Using that data, I made a better, more directed ad to use the next day, when the internet SEO did a little bit better. It’s called “dialing it in” and making your ads more beautiful to people scrolling through their social media feeds. Conventional SEO costs a ton of money, however with internet SEO you can spend a little at a time and dial it in as you go.